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We’ve created this guide for entrepreneurs with great ideas, or for established brands that want to learn from challenging behaviour...
CHALLENGER CHECK LIST
• Do you have an amazing product or service?
• Do you have a clear understanding of how it is different?
• Are you passionate and tenacious?
• Do you have a burning desire to challenge the relevance of a market leader, or way of doing things?
• Are you idealistic, do know what you stand for and against?
• Do you have a clearly defined brand?
• Does it stand out from the crowd?
• Is it consistently communicated?
• Does your brand engage with consumers on a personal level?
If you'd like to download the complete pdf please use the link below
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